How Spindle Works

From ideation to company exit, we employ a consistent and repeatable process for tilting the odds in favor of the
new companies.

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Spindle Graphics (16)Ideation

The outcome of this phase is a critical 'Go, No Go, Pivot' moment, where we delve into the uniqueness of each idea and company to determine the path forward. During this deep dive, we thoroughly explore the viability of the idea and identify what factors could lead to a grand slam.

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Operationalize Spindle icons (4)

After the pivotal decision to proceed with 'Go,' the next step is laying down the essential groundwork. This initial stage of company development demands meticulous planning, spanning from establishing legal and accounting frameworks to defining client personas and aligning them with your new brand. It's crucial to establish a solid product foundation, setting the stage for seamless progression into the 'Build' phase.

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Spindle icons (6)Build

In the Product Build phase, ideas transform into tangible products through intensive development and refinement. A skilled team collaborates to shape the final offering, emphasizing attention to detail and iterative testing. Flexibility and problem-solving are crucial as challenges arise. This phase sets the stage for the next critical step: Launch.

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LaunchSpindle icons (7)

The launch phase marks the culmination of hard work as your company unveils its offerings to the world. Careful planning and execution are essential to maximize impact and generate excitement. Timing is crucial, requiring a keen understanding of market dynamics. The launch also provides an opportunity to gather valuable feedback and insights to inform future iterations.

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Untitled design - 2024-02-21T133140.048Scale

The focus shifts to expanding operations and reaching new markets. Strategic planning and resource allocation are key to sustaining growth while maintaining core values and brand identity. Scaling presents opportunities for innovation and diversification, but it's essential to build a sustainable foundation for long-term success.

 

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